Retailer Revolve announces partnership with Donatella Versace
REVOLVE's partnership with Donatella Versace is the retailer's latest bid to create for young consumers.
Retailer Revolve announced on Monday a partnership with design icon Donatella Versace to create a new beauty and fashion business aimed at young consumers, according to a press release .
Versace, 71, will serve as the new venture's chief creative officer, bringing expertise from her nearly 30 years spent leading the luxury fashion house, also named Versace. She stepped down as creative director of Versace in March 2025.
"I have always been inspired by the next generation, in music, film, art and, of course, fashion," Donatella Versace said in the press release. "This partnership gives me the freedom to speak to that generation in a completely new and personal way, through beauty and fashion."
Though the name and date of launch of the new business have not been announced, more details are expected in the coming months.
"By combining Donatella's creative authority with REVOLVE's technology, infrastructure and global reach, we have an opportunity to create something genuinely distinctive, and build it for the long term," Mike Karanikolas, co-founder and co-CEO of Revolve Group, said in the release.
The venture is Revolve's latest celebrity partnership after rapper Cardi B launched a campaign in April 2025 and social media influencer Sofia Richie Grainge created her own fashion brand called "SRG " with Revolve last October.
Revolve reported its third consecutive quarter of double-digit net sales growth this August, with net sales of $347 million, up 12% year over year. The fashion brand has been trying to emphasize a digital-first strategy and in-person activations to capture young shoppers.
