Strategy acquires $370 million in Bitcoin using new equity issuance
Strategy has resumed its cryptocurrency accumulation by purchasing $370 million in Bitcoin through new equity sales, signaling a shift away from debt-funded expansion amid recovering digital asset prices.
Strategy announced Monday it purchased $370 million in Bitcoin at an average price of approximately $80,300 per coin. The acquisition marks the company’s first digital asset purchase in two months, funded entirely through the sale of newly issued MSTR common shares.
Following the disclosure, Strategy shares climbed nearly 3% to trade around $130. The purchase coincides with a broader market recovery for the digital asset, which was trading near $78,800 on Monday after surging 23% on August 21 to reclaim $79,000 for the first time since May.
This rebound has pushed the value of Strategy’s treasury back above its acquisition cost. The move effectively erases the steep paper losses accumulated during a ten-month bear market. The company currently holds 4% of the total circulating supply, making its balance sheet highly sensitive to cryptocurrency price movements.
Proceeds from the equity sale were not allocated exclusively to digital assets. The company directed remaining funds toward paying dividends, repurchasing its STRC share class, and bolstering its cash reserves by $30 million.
The renewed buying spree follows a period of financial strain that forced the company to abandon its historical refusal to sell digital assets. When prices dropped to $58,500 in late June—a 53% decline from their all-time high—Strategy liquidated roughly $544 million in holdings across four separate transactions to meet its obligations.
Management has since pivoted away from debt issuance to fund its accumulation model, responding to shareholder pressure after MSTR shares lost more than 60% of their value over the past year. Instead, the firm introduced the dividend-paying STRC share class in July 2025 to attract income-focused investors.
A financial backstop established in June provides cash for interest and dividend obligations, alongside options to repurchase shares or sell digital assets if necessary. The immediate priority remains rebuilding cash buffers to ensure regular payouts to STRC investors can continue even if the cryptocurrency market weakens again.
