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Nº 105 Saturday, 24 October 2026 · World Edition
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Why did Saudi Arabia just spend billions on a video games company?, podcast

Euros Room · 11 Aug 2026 · 🇸🇦 Saudi Arabia
Why did Saudi Arabia just spend billions on a video games company? – podcast

Last week Saudi Arabia’s wealth fund and a group of investors spent $55bn (£41bn) on Electronic Arts, the video games company behind the Sims, Madden NFL and Battlefield. Keith Stuart and George Osborn tell Annie Kelly why this soft-power move is worrying many in the industry Saudi Arabia’s crown prince, Mohammed bin Salman, loves a video game. That might explain why Saudi Arabia has borrowed billions to buy Electronic Arts. And that’s just the latest in a long list of ways the Middle Eastern powerhouse has invested in esports. But why would such a powerful government take a risk with video ga

Last week Saudi Arabia’s wealth fund and a group of investors spent $55bn (£41bn) on Electronic Arts, the video games company behind the Sims, Madden NFL and Battlefield. Keith Stuart and George Osborn tell Annie Kelly why this soft-power move is worrying many in the industry

Saudi Arabia’s crown prince, Mohammed bin Salman, loves a video game. That might explain why Saudi Arabia has borrowed billions to buy Electronic Arts. And that’s just the latest in a long list of ways the Middle Eastern powerhouse has invested in esports.

But why would such a powerful government take a risk with video games? As Keith Stuart and George Osborn tell Annie Kelly, it’s part of a pattern of superpowers and authoritarian regimes seeing games as handy propaganda tools. And this is why critics are worried about countries such as Saudi Arabia having ready access to billions of players around the world