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EUROS The World Financial Report
Nº 18 Wednesday, 29 July 2026 · World Edition
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State bailout looms as Ukraine hits Russian retailer Wildberries

EUROS Newsroom · 55m ago · 2 min read · 🇷🇺 Russia
State bailout looms as Ukraine hits Russian retailer Wildberries

Ukraine's drone strikes on Russia's largest online retailer have triggered expectations of a state-backed rescue, compounding pressure on a wartime economy that analysts say is now stalling.

Ukrainian forces targeted a Wildberries warehouse in the central Russian city of Ryazan on Wednesday, marking a deliberate shift in Kyiv's military strategy toward disrupting commercial supply chains. The retailer, which employs roughly 48,000 people and operates as Russia's equivalent to Amazon, was forced to evacuate the facility after several industrial sites were hit. President Volodymyr Zelenskyy claimed the targeted warehouses were being used to supply Russian forces with drone components and navigation equipment.

The strikes have immediate financial implications, with the Russian government signaling it may need to prop up the retailer. According to two unnamed sources, state-controlled bank VTB is expected to play a central role in any financial rescue package. The potential bailout underscores how the conflict is increasingly forcing Moscow to divert state resources to shield domestic businesses from physical and economic shocks.

These attacks on commercial logistics coincide with a broad deterioration in Russia's macroeconomic outlook. "The Russian economy has stalled," Elina Ribakova, a senior fellow at the Peterson Institute for International Economics, said on Wednesday. "It will have growth of zero percent this year — at best, we have seen contraction of the economy in the first quarter and industrial output contraction as well."

Ribakova noted that the contraction in industrial output indicates a meaningful deceleration in Russia's defense sector, representing a critical vulnerability for Moscow. This domestic weakness is exposed as a renewed congressional push to tighten sanctions on Moscow advances, with legislation championed by the late Sen. Lindsey Graham passing its first Senate hurdle. Ribakova warned that pending Russian energy sanctions could be "extremely impactful."

External geopolitical factors are simultaneously complicating the economic picture. Elevated oil prices, driven by tensions in the Strait of Hormuz following Ukraine's weekend strike on an Iranian vessel in the Caspian Sea, are providing Moscow with an unplanned revenue stream. "The fact that Iran is able to close the Strait of Hormuz is boosting oil prices and, of course, giving Russia another way to continue fighting in Ukraine," Ribakova said.

For Russian businesses, the Wildberries strikes represent a new layer of risk on top of existing Western sanctions, tax increases, and recent fuel shortages. Natalya Kovaleva, a researcher at Chatham House, noted that while Russian business owners have largely absorbed previous shocks, Kyiv's new strategy aims to raise the cost of war for ordinary Russians. However, she cautioned that the country's elites remain heavily dependent on the Kremlin, making the ultimate success of this economic pressure campaign uncertain.